1’ Vision and value · 2’ Problem · 3’ Research · 4’ Solution · ’ Features and benefits · ’ Business model · ’ Audience · ’ Roadmap · ’ Current investors · ’ Questions
vision and value
Investors are busy people. Hook them instantly with a simple elevator pitch that explains the product or service you provide and why it will change the world.
Investors are busy people. Hook them instantly with a simple elevator pitch that explains the product or service you provide and why it will change the world.
vision and value
problem
identify problem
Detail the problem faced and describe the impact it is having on people's lives. Is the customer's valuable time being wasted? Are unnecessary resources being spent?
research and data
30%↓
enter the data from the statistical report if available¹
68,3%↑
Use the arrows to show the dynamics². If the data is static, use special characters: °, £, %, ‰, ₽, ≈
CONTEXT Are they millennials, boomers, or zoomers? Why them?
INTERESTS What do they do before or after work? Are they gamers, athletes, or family members?
PROFESSING Do they work in the office or remotely from the team? Is it a creative profession or a managerial one?
solution
identify solution
Detail the problem faced and describe the impact it is having on people's lives. Is the customer's valuable time being wasted? Are unnecessary resources being spent?
features and benefits
1’ What's the special sauce that gives you a
competitive advantage?
2’ Which group, previously overlooked, will you
be catering to?
3’ How could your product or service change
people's lives for the better?
features and benefits
1’ What's the special sauce that gives you a
competitive advantage?
2’ Which group, previously overlooked, will you
be catering to?
3’ How could your product or service change
people's lives for the better?
business model
How are you going to make money and what are your unit costs? Describe your high-level business model here and talk about the customer segments you'll be targeting. How willing are your customers to pay, and what pricing tiers will you offer?
team
£ 3,9 per user
collab
£ 3,9 per user
enterprise
conditions are discussed separately
current investors
roadmap
now
search for partners, financing and developers
launch
marketing, participation in conferences and free access
after
paid subscriptions, advertising. service support
faq
q How do you plan to capture market share in a competitive landscape?
a Answer
q How do you plan to scale operations if demand exceeds expectations?
a Answer
q Are there any regulatory risks that could affect scaling?
a Answer
q What are the biggest risks facing your business?
a Answer
q How do you plan to capture market share in a competitive landscape?
a Answer
q How do you plan to capture market share in a competitive landscape?
a Answer
q How do you plan to capture market share in a competitive landscape?
a Answer
q How do you plan to capture market share in a competitive landscape?
a Answer